Category Archives: blue ocean
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Sales Training: Creating new revenues through blue ocean thinking
As many businesses find themselves with shrinking revenues and in a challenging competitive marketplace, there is no more important time for organizations to think differently about their sales targets, sales training, and revenue opportunities. One thing you can count on—the same old thinking gets […]
Turning Not My Job into a Community Sales Effort
In Sales Force Training, Is Sales Everyone's Job?
I had an interesting experience recently. During a visit to a hotel team/community, I was asked to sit in on a staff meeting. At the end I inquired, how was each person driving the top line? Though the Director of Sales had some good things to share, the rest of the community had that funny look in […]
$6 Billion Getaway Market Waiting for You, Girlfriend
Aspire and AAA Worldwide Travel performed research on the girlfriend getaway market and uncovered that this once emerging trend has developed into a $6-billion dollar segment.