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The Aspire leadership Kool-Aid recipe: Inspire. Disrupt. Engage. Align. Read our blog frequently to get your sip here.

2011Feb27
Renie Cavallari

Hospitality and Sales Training: What Women Want... Marketing to Women

Hospitality and Sales Training for the Womens' Market  Sales Training Tips - Get your marketing message to stick. Know that women buy from their hearts. Ways to tap into her heart:
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2011Feb22
Renie Cavallari

Sales Training: What Women Want... Marketing to Women

Face it - women like to communicate.  We talk.  We listen.  We talk some more. We want the truth and when we buy we expect the exchange for our hard earned money to be valuable, delivered as promised and the experience itself to be considerate of our never-ending to-do list!
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2011Feb18
Renie Cavallari

Sales Training: What Women Want... Marketing to Women

Your sales training must take into account the fact that women buy differently than men. They have a different perception of value and at the top of their list are trust and respect, or they won’t buy. Women want you to help make their life easier and to experience enjoyment in the buying process. […]
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2011Feb16
Renie Cavallari

Hospitality and Sales Training: What Women Want...Marketing to Women

Marketing to Women is a critical component of your sales training strategy. It's no secret - Women love to buy!   The buying power of women (women statistics) is staggering...
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